Design

"Design is thinking made visual" Saul Bass

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With over 25 years of experience, my design thinking process blends creativity, strategic planning, and clear communication. I begin by engaging clients to understand their goals, followed by developing detailed briefs and structured timelines to guide the project. Throughout, I collaborate closely with teams and vendors to align design with objectives and production needs. My work spans UX/UI, branding, print and digital publications, packaging, and marketing materials, experiences that have continually strengthened my creative, technical, and communication skills.