CalSpeed
CalSpeed Mobile Broadband Testing is a project by the California Public Utilities Commission (CPUC). I was hired to enhance the user experience by revising the app's interface design and proposing a new logo and user interface design that aligns with contemporary design standards.
Role
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Logo Design: Created a new logo representing the app’s mission and values. The design is modern and simple, ensuring it is easily recognizable and aligns with the brand's identity.
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User Experience (UX) Design: Conducted thorough research to understand the needs of the app's users. This informed the design process, ensuring the new interface was intuitive and met users' expectations.
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User Interface (UI) Design: Developed a contemporary and user-friendly interface for the app, focusing on simplicity and ease of navigation. The new design aims to provide a seamless experience for users conducting mobile broadband speed tests.
Design Concept
Created a user interface that embodies a formal, professional, and reliable personality, emphasizing high accessibility and better interface usability.
The redesigned logo and user interface proposal significantly improved the app's usability and aesthetic appeal, enhancing the overall user experience and making it easier for users to navigate and perform broadband speed tests.
